Awesome Needs is a minimal space located in Hannam-dong, South Korea, designed by OFTN Studio. The entire space area is 182 sqm, designed by the OFTN studio. The biggest need was to change the existing typical two-story structural house into a commercial space using a limited budget, and efforts were needed to make it different by using materials that are easily used in everyday life. The exterior uses the existing building as it is, takes the concept of double skin. and shows the new material first, but uses translucent polycarbonate to relieve volume that can look relatively large. Although it is a material that can be easily accessed by exposing the existing metal frames as they are, it has the characteristics of the brand. and the movement of the first and second floors is separated by a wall using a special plaster to express the texture of the fur hat, the brand’s main product. To make the products more visible, the walls, ceilings, and floor tones were similar, and the furniture and objects with individuality were designed in each section where the products were displayed, highlighting the brand’s individuality and making it fun to look at the products.
Photography by Choi Young Joon